The Italian-Japanese, professional continental team, Nippo-Vini Fantini-Faizane will once again line up at the start of the Giro d’Italia with IRC tires mounted on their bikes.
“IRC Tire has been a long-time supporter of Nippo-Vini Fantini-Faizane because of their strong commitment to develop Japanese and Italian talent focused on Tokyo 2020 Olympics. We are excited that Nippo-Vini Fantini-Faizane has been selected to participate in the Giro again this year. IRC’s relationship with the team has been great for the company from both product development and marketing perspectives. The team’s participation in the Giro, one of the world’s most important bicycle races, confirms that IRC tires are up to the task and suit the very demanding needs of professional racers,” said Bruno Suttles, IRC Tire USA marketing manager.
The team will race Italy’s Grand Tour on IRC tires, specially developed for the pro team use.
IRC Tire has been a main sponsor of the team since 2015. The last time Nippo-Vini Fantini-Faizane was invited to the Giro was 2016. This year’s Giro starts May 11 in Bologna and finishes June 2 in Verona. The team will race in the United States at the Tour of Utah and the US Pro Challenge.
About IRC Tire
Founded in 1926 in Japan, IRC Tire has more than 90 years of experience developing and manufacturing tires for all types of cycling including BMX, road and mountain biking. IRC owns seven manufacturing plants worldwide. For information visit https://ircbike.com
About LiFT creative studios
LiFTcs is a full-service marketing agency that provides branding, creative, PR, sales and digital services along with a singular commitment to helping its clients achieve their goals. For information visit www.liftcs.com
It was a great day at the races last Sunday, earning a fourth consecutive win in the CA Endurance MTB Series. And as cool as that was (which I will get into), I want to lead this Race Report with some gratitude… I am so THANKFUL to be a part of the IRC Crew!
IRC riders Tyler Pearce (AKA the Vegan Cyclist) and Jeremiah Bishop embarked on an epic adventure to ride the California Backcountry Discovery Motorcycle Route on grave bikes.
Jeremiah Bishop and The Vegan Cyclist (Tyler Pearce) are embarking on a series of four epic rides in 2021. The first is Death Valley.
Wattie Ink. is accepting applications to join their “Gravel Collective Project.” The GCP is a gravel-focused cycling team that will include all levels of athlete, from beginner to gravel-curious to professional. Applications are open till Nov 16.
We have all had to alter our lives as a result of the Covid-19 pandemic. Kristin Mayer, IRC Ambassador and Founder of Betty Designs is no different.
IRC is giving away four $300 gift cards to be used on IRCbike.com
IRC will be in Emporia Kansas for Dirty Kanza 2020. You can come see us at the All Things Gravel Expo and then have a Boken margarita at Casa Ramos. There is an excellent chance you will find the IRC team eating dinner at Casa Ramos on any given night. Come say hi!
Davis, CA—IRC Tire announces a new partnership with former UCI World Tour Cyclist, Peter Stetina. Peter announced in late 2019 that he was leaving World Tour racing to focus exclusively on gravel and mountain bike endurance events and sought out the best partners and products to help succeed in these new categories.
If you are in the San Diego area, don't miss this opportunity to hang out, swap stories and throw back some fizzy beverages with former world-tour pro and current gravel superstar Peter Stetina. Rouleur will be giving $1 off pints during the event.